Hashtags for Instagram 2022: the Ultimate Guide

Instagram hashtags can make the crucial factor in the success of your Instagram advertising strategy. If you use them properly it will result in your posts being seen by more people who are likely to become attracted to your product or brand.

If you're not careful If you do it wrong, you could cause harm by annoying potential followers to being punished by Instagram's algorithm.

In order to use hashtags on Instagram efficiently, you have be aware of what they are, and think about the best strategy.

This is the best site to start. Watch our video below or go through the remainder of this article!

Instagram Hashtag Guide 2021 by Inflact

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What's the significance of Instagram hashtags?

A hashtag is a combination of numbers, letters, or emojis, followed with the number # (e.g., #NoFilter). They are utilized to classify content and make it easier to locate.

The hashtags can be clicked. Anyone who clicks the Instagram hashtag or performs an Instagram hashtag search can expect to access an entire page of posts that have been that are tagged with the hashtag.

Why is it important to use Instagram hashtags?

Hashtags are a great method to boost your Instagram reach and improve your reach. If you make use of hashtags, your post will be displayed on the page associated with that hashtag. If you include hashtags in your Story you may make it included in the hashtag Story that will be shown on the page that lists hashtags.

Users are also able to follow hashtags. This means they will see your hashtagged posts in their feeds , even if they haven't connected to them (yet).

Instagram hashtags can be a wonderful method to build online communities and get people attracted to your business. For instance, when the ways of exercising were drastically altered in the year 2021, Nike Los Angeles used the hashtag #playinside to draw attention to individuals in the local community who were active at home.

The top Instagram hashtags

On the 19th of July 2021, these are the top fifty hashtags available present on Instagram:

1. #love (1.835B)

2. #instagood (1.150B)

3. #fashion (812.7M)

4. #photooftheday (797.3M)

5. #beautiful (661.0M)

6. #art (649.9M)

7. #photography (583.1M)

8. #happy (578.8M)

9. #picoftheday (570.8M)

10. #cute (569.1M)

11. #follow (560.9M)

12. #tbt (536.4M)

13. #followme (528.5M)

14. #nature525.7M

15. #like4like515.6M

16. #travel497.3M

17. #instagram482.6M

18. #style472.3M

19. #repost471.4M

20. #summer454.2M

21. #instadaily444.0M

22. #selfie422.6M

23. #me420.3M

24. #friends396.7M

25. #fitness395.8M

26. #girl393.8M

27. #food391.9M

28. #fun385.6M

29. #beauty382.8M

30. #instalike374.6M

31. #smile364.5M

32. #family357.7M

33. #photo334.6M

34. #life334.5M

35. #likeforlike328.2M

36. #music316.1M

37. #ootd308.2M

38. #follow4follow290.6M

39. #makeup285.3M

40. #amazing277.5M

41. #igers276.5M

42. #nofilter268.9M

43. #dog264.0M

44. #model254.7M

45. #sunset249.8M

46. #beach246.8M

47. #instamood238.1M

48. #foodporn229.4M

49. #motivation229.1M

50. #followforfollow227.9M

Be aware that the most famous Instagram hashtags may not be the most effective.

A significant number of posts might mean many people are following that hashtag however, it also means there's lots of content that's associated with it, meaning your posts might be overlooked. Instagram recommends using a mix of popular and niche hashtags to appeal to different kinds of users that vary in generality to niche.

Types of Instagram's most popular hashtags

Instagram breaks hashtags into nine distinct types:

• Keywords to describe your product or service Keywords These are the most basic terms to describe your service or product like #handbag or #divebar.

• Niche hashtags: They get more specific, indicating where you're positioned within the field you work in, like #foodblogger or #travelblogger.

• Industries Instagram hashtags for community groups are on Instagram and these hashtags will help you find as well as join. Think #gardenersofinstagram or #craftersofinstgram

• Special event or seasonal hashtags: These can refer to real holidays or seasons, like #summerdays, or they can be used for all those National [Thing] Day holidays, like #nationalicecreamday or #nationalnailpolishday

• Local hashtags are fantastic: Even if tag your geolocation in an Instagram posting, it might still be beneficial to add a hashtag that is related to your location such as #londoneats or #vancouvercraftbeer.

• Daily hashtags: Everyday is full of unique hashtags, ranging from #MondayBlues through #SundayFunday. We've put together a list of daily hashtags for you to choose from if you're in search of an easy source for hashtags that you can include on your blogs.

• Keywords relevant to the subject include elements from niche hashtags as well as product hashtags, and hashtags that are used by communities. These are basically phrases that people make use of on Instagram to connect with existing communities in a more intimate manner, such as #amwriting or #shewhowanders

• Acronyms hashtags, the most well-known acronym hashtag used on Twitter is #TBT. This means Throwback Thursday. The other hashtags well-known include #OOTD, which is a code for outfit for that day. There's also #FBF to symbolize Flashback Friday, and #YOLO to signify that you only live once.

• Emoji hashtags: These hashtags could contain emojis of their own such as #??? ?, or phrases , or words with Emojis like #sunglasses or #sunglasses?.

Branded hashtags are an excellent option for businesses on Instagram. We'll get into more details about them in our next article.

How many hashtags can you use on Instagram

You can add maximum 30 hashtags on a normal post as well as maximum 10 hashtags in Stories. If you attempt to add more than that, your post or caption will not be published.

However, the fact you can use all the hashtags available on Instagram does not mean that you have to. There isn't a set amount of hashtags that should be used by every company or for each post from an identical company.

According to some, 11 hashtags are a suitable number to start with. However, the most popular number of hashtags you can make use of on Instagram is between 1 and 3.

You'll have to conduct some tests to determine what works most effectively for your specific company.

How do you hide hashtags on Instagram

After you've worked hard to craft an Instagram post with a compelling description, you may not want to end your post with an overwhelming number of hashtags. There are, however, two ways to prevent your hashtags from being prominent.

How can you hide Instagram hashtags from comments?

1. Create your caption in similar to what you usually do, however, don't use hashtags.

2. Once your post is published and you have a chance to comment, simply click the speech bubble icon underneath your post to make an entry.

3. Write hashtags or copy and paste them into the comment section. want to include in your comments section, and then tap Post.

4. When you post on mobile, your hashtags won't be visible until a user clicks"View All Comments. Your post on desktop will be at the top of the page This technique is most effective when you're targeting a mobile target audience.

Source: VW on Instagram

How to conceal Instagram hashtags from captions?

You can also include hashtags in your caption but they aren't evident to the naked eye.

1. In the lower right-hand corner the caption, tap Enter to return or Enter. If you do not notice a Return or Enter button, then tap 123 to open it.

2. Input a punctuation symbol (try using a dash, a period, or bullet) and then hit Return to exit.

3. Repeat steps 2 through 4 at minimum three times.

4. Instagram will block captions after 3 lines. Therefore, your hashtags won't show until your readers click ... more. But, the hashtags will be separated from the caption, which means they won't interfere with your caption.

How can you hide captions on Instagram Stories

You can hide hashtags on Instagram Stories, too. An alternative to hide hashtags is reduce the appearance of your hashtags by pinching them and shrinking them until they are tiny. It is also possible to tap the hashtag's sticker to change the background color from white to transparent semi-transparent background.

If you'd like to hide your hashtags completely , you can include an emoji or GIF over them to cover them.